COULEURS BY LE NEZ INSURGÉ

COULEURS BY LE NEZ INSURGÉ.

Colors by Le Nez Insurgé, from color to scent
Colors by Le Nez Insurgé is far more than a simple fragrance collection. It is an innovative approach that aims to represent each color with a distinctive scent.

COULEURS BY LE NEZ INSURGÉ

  • Eugène Chevreul and the perception of colors

    Couleurs by Le Nez Insurgé is much more than a simple perfume collection. It’s an innovative approach that aims to represent each color with a distinctive scent. With five colors and five fragrances, this revolutionary line awakens the senses in a way you’ve never imagined before

    An olfactory exploration of chromatic nuances

    It was from daily experiences in the Le Nez Insurgé boutique and during olfactory workshops that Dorothée Duret made a fascinating discovery: our sense of smell involves synesthesia, a neurological phenomenon where multiple senses are durably linked. Over the course of the "olfactory awakening" workshops, it became clear that most of us can describe smells using colors.

    A new sensory approach

    The inspiration behind this olfactory venture goes back to the 19th century, thanks to the work of Eugène Chevreul, a chemist whose research revolutionized our understanding of color perception. His discoveries influenced renowned artists and craftsmen, such as those of the Art & Craft movement founded by William Morris and John Ruskin. This philosophy, which places craftsmanship at the heart of art, finds unexpected echoes in the world of perfumery.